by admin | Jun 24, 2021 | Digital Marketing
There’s a frustrating truth that every business deals with early into its growth: More money, more problems.It seems counterintuitive — if sales and revenue are up, isn’t that a good thing? How are bigger profits a potential problem? Put simply, it all comes down to...
by admin | Apr 29, 2021 | Digital Marketing
We’ve talked a lot about the customer journey — how it impacts sales, service, and marketers.But one segment that feels a little different is the ecommerce customer journey. The customer journey is different from service based companies, because it can be...
by admin | Nov 24, 2020 | Digital Marketing
All humans — including your customers — are emotional creatures.That’s why it’s so important to make sure every interaction customers have with your company a memorable one — so memorable that they’ll want to recommend your business to a friend, family member, or...
by admin | Oct 19, 2020 | Digital Marketing
Ecommerce is predicted to account for 17% of all U.S. retail sales by 2022. As ecommerce grows, so does competition, making it hard to differentiate your website from everyone else’s.It isn’t enough to have a one-of-a-kind product: to attract your ideal...
by admin | Oct 15, 2020 | Digital Marketing
The first ecommerce sale was made in 1994 … and can you guess what it was? It was a Sting CD. Dan Kohn, a 21-year-old who ran a website called NetMarket, sold Sting’s Ten Summoner’s Tales CD to a friend who purchased it with his credit card for $12.48 plus shipping...
